DRM failures

I was reading this article on Spore being the most-pirated game of 2008 and it got me thinking. This game had one of the worst DRM debacles in recent history. It uses SecuROM, which requires regular re-checking of licening, and permits you only three installs before you have to call EA and get allocated more of them. Sound familiar? It should. It’s basically like Apples failed AAC DRM scheme from iTunes.

Apple recently tossed FairPlay (the DRM scheme it used) in favor of completely DRM free music. Why? People don’t want the hassle, and rightly so. So why doesn’t EA learn from Apples mistakes? I don’t know, but they’ve done it again with GTA IV for the PC.

And apparently, it’s all for naught. All they’ve done is angered their customers to the point where not only did they tank reviews (people were giving 1-star reviews on Amazon in protest) but apparently put themselves on the very top of the “Please pirate this software” list. On top of all that, they appear to have introduced more bugs in their final product…

So, really, EA, was it worth it?

December 6, 2008 • Tags: , , • Posted in: Interesting Stuff, Technology

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